AI SEO Agency · Jakarta

Show Up in AI Answers,
Not Just on Page 1.

Search has changed. Some of your audience now asks ChatGPT, Gemini, and Perplexity, while Google answers directly via AI Overview without them needing to click. We make sure your brand gets cited there, while keeping your SEO foundation healthy.

What We Measure

AI Citation Rate
How often your brand is cited in AI answers
Non-Branded Traffic
Growth from people who don’t know your brand yet
Rank Score
Keyword position as a health signal, not the end goal
Conversions from Organic
Real leads and sales, not just sessions
4 Answer Engines
Monitored regularly to see whether your brand is being cited.
GAI Overview CChatGPT GGemini PPerplexity
Weekly Updates
Track performance anytime via the AdInsight dashboard — no waiting for the end-of-month report.
3 Package Tiers
Scope of work adapts to your business scale and the competition in your industry.
GSC → GA4 → CRM
Detailed reporting that can integrate with your CRM, down to the lead level.
Why Now
Traditional SEO Is No Longer
the Only Path to Free Traffic.
Rank tracking stays relevant as a health signal. But if it’s the only thing you measure, you miss the fastest-growing layer of visibility.
Zero-click search is becoming dominant
Google shows AI Overview above organic results. User questions get answered right on the results page, so ranking #1 no longer automatically means clicks to your website.
Product research is moving to AI assistants
Some prospects now type their questions into ChatGPT, Gemini, or Perplexity, then choose from the names mentioned in the answer. If your brand doesn’t appear there, you’re out of the consideration set from the start.
AI traffic already shows in Google Analytics
This isn’t an unmeasurable trend. In GA4, visits from chatgpt.com, perplexity.ai, gemini.google.com, and copilot.microsoft.com already appear as their own referral sources. That means the impact can be counted, not guessed.
Whoever AI doesn’t cite gets replaced by a competitor
AI answers usually cite only a few sources. It’s a contested spot: whoever has structured content, clear entities, and trust gets cited again and again.
A Shift in How We Measure
From Ranking Position
to Share of Answer.

The Old Way

A single focus on SERP ranking position. Rank #1 was assumed to automatically equal traffic and conversions.

The 2026 Reality

Zero-click search and AI Overview dominate. Brand visibility inside AI answers becomes a new layer invisible in ordinary rank reports.

The DEI Approach

A combination: rank as a health metric, AI visibility, traffic quality, and real conversions. Four layers, one report.

You Can Check It Yourself

AI is already in your Google Analytics, today.

Many businesses think the impact of AI search is still abstract. In reality, visits from AI assistants are already logged neatly in GA4 as referrals. Open Reports → Acquisition → Traffic acquisition, then switch the dimension to Session source / medium. If the numbers are already there, your audience is indeed coming through it.

What we usually find: the volume is still small compared to organic, but the quality is high. Visitors arrive with context and closer to a decision.

Traffic acquisition Session source / medium
Source / mediumSessionsEngagedConversions
google / organic4.81261%92
chatgpt.com / referral31878%14
perplexity.ai / referral12674%6
gemini.google.com / referral9771%4
copilot.microsoft.com / referral4369%2
Illustration of a GA4 report. Note the higher engagement rate on the AI referral rows compared to organic, even though the volume is much smaller.
Scope
What We Do
in AI SEO.
AI Visibility Tracking
We regularly test a set of your business queries across Google AI Overview, ChatGPT, Gemini, and Perplexity. We record when your brand is cited, in what context, and who gets cited when it isn’t you.
Semantic & Entity Optimization
AI models read entities and the relationships between concepts, not just keyword density. We tidy up topical depth, definitions, and brand-mention consistency so machines understand you easily.
Structured Data & Schema
Complete schema markup (Organization, Service, FAQ, Article, Review) so machines know exactly who you are, what you sell, and why you’re worth citing.
Content Cluster & Gap Analysis
A topic map that groups keywords into clusters, plus a gap analysis against competitors. Content is built to answer complete questions, not chase a single keyword.
Technical SEO & Index Health
Speed, Core Web Vitals, crawlability, canonicals, sitemap, and indexing status. Even the best content is useless if the page isn’t indexed healthily.
Revenue-Aligned Reporting
A flow from GSC to GA4 to CRM, so the monthly conversation stops being about “how many positions we gained” and moves to “how many leads came in and from where.”
Exclusive to DEI Clients

AdInsight: Track Performance
Every Week, Not Once a Month.

DEI clients get access to AdInsight, our internal dashboard. You don’t have to wait for the end-of-month report to know what’s happening.

Weekly rank tracking — keyword position movement per cluster
Search Console summary — clicks, impressions, and pages on the rise
AI visibility notes — results of query testing across AI answer engines
AI-based recommendations — prioritized fixes, not a raw task list
Anytime access — self-serve login with the same data our team uses
AdInsight · Rank Tracker
Weekly update
ai seo agency jakarta
4
▲6
b2b seo consultant
7
▲3
ai overview optimization
11
▲9
technical seo audit
15
▼2
AI citation rate
38% ▲13
Packages & Investment
Three Tiers, Matched to
Scale & Competition.
Starter
SMEs & local businesses, low to medium competition
FromIDR 3.5M /month
Minimum contract 3 months
Monthly Scope of Work
  • 10–15 primary keywords, weekly position updates
  • Technical audit in month 1, monthly quick-checks
  • On-page optimization for 5–10 existing pages
  • 4 SEO articles per month (800–1,200 words)
  • Google Business Profile optimization (if relevant)
  • Monthly reporting + AdInsight access
Reported KPIs
  • Rank position (health metric)
  • Total organic traffic (GSC)
  • Index coverage
  • Number of published articles
Discuss This Package
Growth
Brands with existing traffic, ready to scale
FromIDR 6M /month
Minimum contract 4–6 months
Monthly Scope of Work
  • 20–30 keywords, grouped by topic cluster
  • 6–8 articles/month + content gap analysis
  • Internal linking strategy per cluster
  • Branded vs non-branded traffic segmentation
  • Manual AI visibility check (15–20 queries/month)
  • GA4 event setup for conversion goals
Reported KPIs
  • Non-branded traffic growth
  • Rank per topic cluster
  • AI mention rate
  • Conversions from organic
Discuss This Package
Pro / AI-Ready
Tough competition, positioning as the niche leader
FromIDR 12M /month
Minimum contract 6 months
Monthly Scope of Work
  • Regular AI visibility tracking (30–40 queries/month)
  • Semantic content optimization (entity & topical depth)
  • Complete structured data / schema markup
  • Competitor AI citation gap analysis
  • Active link building (targeted outreach)
  • Revenue-aligned reporting: GSC to GA4 to CRM
Reported KPIs
  • AI citation frequency
  • Share of Answer vs competitors
  • Assisted conversion / lead
  • Rank (as an indicator, not the headline)
Discuss This Package
Direction
KPI Targets per Package.
KPIStarter (/3 mo)Growth (/3 mo)Pro (/6 mo)
Rank movementUp 3–5 positionsUp 5–8 positions/clusterTop 10 for 60–70% of KWs
Traffic growth+10–15%/mo+8–12%/mo+5–10%/mo (quality focus)
Non-branded ration/a+5–10 pts %+10–15 pts %
AI citation raten/a25% → 35–40%25% → 50%+
Conversion raten/a1.5–2%2–3%
Index health≥90%≥90%≥90%
The figures above are internal targets to guide the team’s work, not a contractual guarantee. SEO results are affected by the level of competition, the website’s starting condition, and execution consistency. We prefer to set honest expectations up front rather than promise numbers no one can control.
How It Works
Five Steps, Repeated Every Month.
01
Audit & Baseline
Technical audit, indexing status, starting positions, and AI visibility testing as an agreed-upon zero point.
02
Strategy & Cluster
Topic map, keyword priorities, and the content gaps versus competitors most likely to be won.
03
Execution
Content production, on-page, schema, internal linking, and technical fixes by priority.
04
Tracking
Weekly rank in AdInsight, plus re-testing queries across AI answer engines.
05
Review & Iterate
Monthly report, evaluate what worked, then adjust priorities for the next cycle.
FAQ
Frequently
Asked Questions.
How is AI SEO different from regular SEO?
The foundation is the same: quality content, a healthy technical structure, and authority. The difference is in the target and how we measure. Regular SEO chases position on the results page, while AI SEO also works to get your brand cited when AI engines compose an answer. That means extra work on entities, schema, and clarity of information, plus a new KPI: AI citation rate.
If I already rank #1, do I still need this?
A #1 position is still a valuable asset. But when AI Overview appears above organic results and answers directly, some searchers never scroll to your listing. Worth checking: is your brand cited in that answer? If not, your strong ranking loses part of its value.
How long until results show?
Technical fixes and indexing usually show within 2 to 6 weeks. Rank and traffic movement generally becomes consistent by month 3. Visibility in AI answers tends to be the slowest, because it depends on how often your content is considered a worthy source. That’s why our minimum contract is 3 to 6 months; below that, the data isn’t enough to draw conclusions.
How do you measure AI citation?
We compile a list of queries relevant to your business, then test them periodically across Google AI Overview, ChatGPT, Gemini, and Perplexity. Each result is recorded: whether your brand is cited, in what context, and which competitors appear. The formula is simple and verifiable: the number of queries citing your brand divided by the total queries tested, times 100%.
What is AdInsight and do I get access?
AdInsight is DEI’s internal dashboard, accessible to active clients. It contains rank tracking updated weekly, a Search Console summary, AI visibility testing notes, and prioritized recommendations. The goal is that you don’t wait until month-end to know the direction, because the data you see is the same data our team works from.
Is there a ranking guarantee?
No. No agency can guarantee positions on Google, let alone in AI answers, because we don’t control the algorithms. What we provide is a clear scope of work, transparent internal targets, and reports you can verify yourself from your own GSC and GA4 accounts. If anyone promises a rank guarantee, you should question how.
Is the content written by humans or AI?
A combination. AI helps with research, outlining, and speeding up drafts. But every article goes through human editing for accuracy, your industry context, and a distinctive point of view. Raw AI content without editing is actually risky, because Google judges by quality and originality, not by who typed it.
Can it work alongside a running Google Ads campaign?
Yes, and they reinforce each other. Search term data from Ads often reveals high-value keywords worth pursuing organically, lowering long-term acquisition costs. DEI also handles Google Ads and Meta Ads, so both can be managed within one strategy.
Searched in AI,
but Not Yet Cited?
We can start with an initial check: your current positions, your website’s technical condition,
and whether your brand appears when your business queries are asked of AI engines.